On October 8th, we hosted a live discussion with our own Brian Gee and Megan Jackson, President at Sparketing, that took a deeper look at how COVID-19 has changed consumer behaviors and attitudes.
Born directly from our proprietary research, we shared:
Whether you weren’t able to attend the live session or simply want to review the information again, we have some good news: a recording of the session is now available.
Want a copy of the presentation deck? Request it here.
One of the biggest obstacles brought on by the pandemic and remote working has been learning how to interview and onboard new hires in a fully virtual way. Finding the right fit for any position is difficult enough as it is, but doing it through a screen poses additional challenges.
Over the past year, being physically distant from each other has required changes in the way we communicate and stay connected. While this has been a challenge, it has also allowed us to re-consider not only how we communicate, but how we might improve, even beyond the pandemic.
There are few topics as hot as content marketing in the digital marketing world right now, and for good reason—great content sells. But it can also be a trap. Too often we see businesses creating content simply because they’ve been told they should do it. Without a strategic plan, businesses can spend huge amounts of time and resources on content that never resonates and never makes an impact on the bottom line. That’s a tough call to answer when marketing budgets come up for discussion.
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