Simon/Myers hires 9 as client needs expand
The pandemic, among many other things, has been a game-changer for brands. The best of the bunch recognized that in a rapidly evolving marketplace, only data would light the path forward.
We’re here for that.
Our jam is underpinning every creative execution with data-driven strategic insights. Our clients and prospects recognize the strength of that model and are asking for more. To respond, we’ve added a wealth of intellectually curious, collaborative talent. And now, it’s time to share.
Mallory Lynch – Quantitative Researcher
Katie Karp – Associate Strategist
BRANDING & ADVERTISING
Cymone Wilder – Senior Designer
Joel Bentley – Art Director
Alice Wong – Account Manager
Lexi Schiano – Project Manager
Tia Smith – Graphic Designer
Meredith Leigh Wathne – Social Media Manager
Felipe Oropeza – Industrial Designer
Simon/Myers is thrilled to welcome Kichler Lighting, a leader in the home lighting industry since 1938, to our roster of leading brands.
In February of this year (so about 100 years ago), Michael Kristofka shared his thoughts on brands getting phygital. Now he takes a look at how the pandemic has changed things—or should we say massively accelerated them. The events of 2020 had businesses racing to board the phygital-first train. And many realized they were running way behind.
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